CLICK for Babies is a public education initiative organized by the National Center on Shaken Baby Syndrome (NCSBS) in partnership with invited jurisdictions who have implemented the Period of PURPLE Crying prevention program. A state, province or community is invited to participate if (a) the Period of PURPLE Crying program has been broadly implemented and is being delivered to families with a new baby at birthing hospitals, public health offices and/or through home visiting programs, (b) there is an established leadership team of vested stakeholders willing to organize and support the campaign at a state or local level, and (c) have agreed to adhere to the guidelines that have been developed for the campaign and have provided a signed letter of agreement to the NCSBS.
As the Period of PURPLE Crying program expands, new jurisdictions will be invited to participate and organize local campaigns. However, you can still participate in the CLICK for Babies campaign even if a campaign is not currently being organized in your area.
1. Send your knitted or crocheted caps to a collection site in a participating jurisdiction listed on the map
2. Send your knitted or crocheted caps to the National Center on Shaken Baby Syndrome. Caps will be distributed to jurisdictions in need of additional caps.
National Center on Shaken Baby Syndrome
C/O Chelsea Naughton
1433 North 1075 West, Ste 110
Farmington, UT 84025
3. Contact the NCSBS and discuss how you can help encourage the implementation of the Period of PURPLE Crying program in your area.